Calls to adopt, not shop, this month

Zeke gets cuddles from owner Katey.

By Danielle Kutchel

Is there a kitten or puppy shaped hole in your life?If so, you’re in luck with Petstock Cranbourne and Clyde North celebrating Petstock Assist’s inaugural National Pet Adoption Month.

Petstock Assist is the charity arm of Petstock. It regularly raises funds and awareness for rescue groups and partners through donation drives for food and money.

The organisation hopes that the adoption month initiative will help get even more pets into homes while educating their new owners about responsible pet ownership and celebrating the entire rescue community.

Petstock Assist ambassador for Victoria – and Clyde North store manager – Katey Parkinson said adopting an animal was a rewarding experience for both pet and owner.

“They have every bit of love to give. It’s worth welcoming them into your home, they’re the best kind of pets to have,” she said.

“It changes their life entirely – it might be only a short period of your life, but it makes their whole entire life when you adopt them.”

Her cat, Zeke, was a rescue – and she said she is spoiled by his love.

“He’s been the most loving pet I could ever imagine and he’s super affectionate. He owns the house now!” Ms Parkinson said.

Petstock Assist is encouraging all Australian’s to Adopt Different this March – to adopt a new way of thinking when it comes to rescue pets, to reconsider any biases, dismiss unfair stereotypes and make considered, sustainable choices on what pet is truly the best fit for their lifestyle.

PETstock Assist charity and events lead, Jessica Curtis, wants everyone, not just adoptive parents, to think differently about what they can do to help break the cycle of pet homelessness.

“Those who choose to adopt not shop play a critical role in reducing the number of animals in need,” she says. “Not only by providing a loving home and second chance, but also leading by example.

“Our rescue parents take the time to learn a pet’s unique personality to find their perfect match, they make a long-term commitment, and ultimately, build a relationship that improves a pet’s life and their own.”

The celebration month also celebrates the owners who opened their hearts over 2020, when rescue groups experienced all-time high adoption rates, she added.

And, the month recognises the tireless work of rescue groups, volunteers and fosters who are “helping break the cycle” of pet homelessness, she said.

For more details on Petstock Assist’s National Pet Adoption Month, including special events held at participating stores on Saturday 13 March, visit petstock.com.au